Appeal Generator
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Learn How to Write Better Fundraising Appeals
From Story to Ask: How to Create Compelling Fundraising Emails that Inspire Action
Crafting compelling fundraising emails hinges on powerful storytelling, clear calls to action, and authentic follow-up, turning one-time donors into lifelong supporters.
Email Appeal Writing System
Writing a great story in your fundraising email appeal makes a tremendous difference. It's vital that all of the elements necessary are there - this email appeal checklist PDF will help you craft a compelling fundraising story.
Tell a Story of One Person to Improve Your Fundraising
Great fundraising is about one person, not a bunch of people. Great fundraising is about a single person who needs the donor’s help, not the cause we’re fighting for. Learn how to tell the story of one person to improve your fundraising.
How to Use a Free Tool to Grade Readability of Your Fundraising Appeal
Your fundraising appeals need to be readable to convert. Testing has shown that the copy should be readable at about a grade level 7. But how do you write at a grade level 7? In this tutorial, you'll learn how to use a free tool, HemingwayApp.
Episode 016 – Effective Nonprofit Storytelling
Storytelling is the foundation of excellent nonprofit marketing. Jeremy is frequently asked, "how do I effectively tell our story?" In this special episode, Jeremy Reis explores effective nonprofit storytelling that produces results. You'll learn the tips and tricks to writing great nonprofit stories that raise funds and builds relationships with your donors and stakeholders.
Want Better Email Fundraising Success? Make It Easier to Read
You spend countless hours crafting the perfect fundraising appeal, but all your hard work could be for nothing if potential donors can't understand what you're trying to say. In order to ensure that your message is getting across loud and clear, use these tips to make your fundraising appeals easier to read.
