8 Steps to Creating Urgency in Your Fundraising Appeal
Creating a sense of urgency in your appeal messaging will help move readers to become donors.
Fundraising Articles for Nonprofits
50 Fundraising Landing Page Calls to Action (CTAs)
If you're looking to raise money for your organization, then you need a fundraising landing page. Landing pages are an essential part of any successful online fundraising campaign, and they're easy to create using a platform like WordPress or Unbounce. But with so many calls to action (CTAs) to choose from, it can be difficult to know which ones to use on your landing page. As a marketer, you know that creating a landing page
8 Steps to Creating Urgency in Your Fundraising Appeal
Creating a sense of urgency in your appeal messaging will help move readers to become donors.
4 Keys to Getting Better Results from Your Fundraising Testing
As a nonprofit fundraiser, you know that successful fundraising requires strategic planning and effort. But what if you could increase your chances of success by using a data-driven approach?
Go from Good to Great with Your Fundraising Emails
Let's explore the basics of writing great fundraising emails that convert.
5 Great Year End Fundraising Ideas
The holidays are on their way, and it's time to start thinking about the year end fundraising. Whether you want to increase your donations, get new donors involved or create some buzz around your organization with a campaign that will last until the end of the year, there are plenty of ideas that will work for you.
The One Sentence That Can Change Your Results
Learn about the one sentence in your fundraising appeal that could have a tremendous difference in your fundraising.
Marketing Articles for Nonprofits
25 Nonprofit Creative Director Interview Questions
Hiring the right creative director for your nonprofit is crucial for the success of your marketing team. The right creative director understands how fundraising and your nonprofit brand work togetherness her to produce the results you need. These interview questions will help.
25 Interview Questions for a Nonprofit Creative Director
Choosing the right creative director at your nonprofit can be crucial for your organization's marketing success. Use these 25 nonprofit creative director interview questions to inspire your job interviews.
10 Great Ideas for Giving Tuesday 2019
Giving Tuesday is December 3, 2019, the day after Cyber Monday. On Giving Tuesday, people are encouraged to donate to their favorite causes. Giving Tuesday has grown a lot the past few years and many organizations are now running specific Giving Tuesday fundraising campaigns. Here are ten great ideas for you to adopt this Giving Tuesday. 1. Match Donation matches are among the most powerful donation motivation tools available in the fundraiser's toolbox. A generous
How to Download the List of Facebook Fundraiser Donors
Facebook fundraising can be a nice supplemental revenue source for your nonprofit. A challenge is that you only receive contact information for people who opt-in. Learn how to download the list of Facebook Fundraiser donors.
Episode 27 – How to Acquire More Digital Donors
You must acquire new donors to survive. How many donors do you lose a year? Figuring out your donor attrition rate is a crucial metric that can determine the longevity of your charity. If you aren't acquiring enough new donors to make up for the ones you lose, your nonprofit's revenue will start to decline.
118 REAL Nonprofit Email Subject Lines for Giving Tuesday
Giving Tuesday is almost here! Many nonprofits take advantage of the collective campaign around Giving Tuesday to drive donations. This list of 118 email appeal subject lines came from a variety of nonprofits last year for Giving Tuesday. Use it as inspiration as you develop your Giving Tuesday email campaigns. It's Not Too Late to Give! Help Us Reach Our Goal! Have you met your heroes? We’d like to introduce you to a few. Just
Donor Communication Articles for Nonprofits
7 Tips for a Great Nonprofit Annual Report
Creating an annual report that is irresistible to your nonprofit's stakeholders is definitely a challenge, but it's not impossible. In fact, by following these seven secrets, you'll be well on your way to putting together a report that will capture everyone's attention!
4 Steps to Fundraising Testing
Make intelligent decisions about what to test and then get out of the way of the data. Learn how to define your fundraising testing.
Writing a Donor-Focused President’s Letter
Sending a President's Letter (or Executive Director's Letter) at the beginning of the year helps donors know the impact they made in the previous year. It's a wonderful engagement tool and a way for donors to feel gratitude for what their donation accomplished. With an example letter!
3 Fundraising Goals for 2020
You may be like me and take a little time at the end of the year to reflect on the previous year and look forward to the next year. As I reflect on 2019 and prepare for 2020, I'm reviewing my goals and see a need to take things back to the basics. You likely have many goals you must accomplish this year to consider it a success, but I suggest you focus on these three important fundraising goals.
4 Step Formula for Writing a Fundraising Letter to Reactivate Lapsed Donors
Reactivating lapsed donors is a positive lift to your donor revenue. Not only are these donors familiar with your work, but they have already indicated an interest in supporting your mission with their past gifts. Learn a four step formula for reactivating lapsed donors.
How to Reactivate Lapsed Donors
Learn the five step process to reactivate lapsed donors in this article that will be crucial for your nonprofit's fundraising success.