6 Tips to Use LinkedIn in Your Major Donor Strategy

As a fundraiser, you know that building and maintaining relationships with your donors is key to success. And in today's world, that means using social media. LinkedIn is a powerful tool that can help you connect with potential and current donors, cultivate relationships, and solicit donations. Here are 5 tips to use LinkedIn in your major donor strategy.

By |2022-10-07T11:36:21-04:00October 7th, 2022|Categories: Donor Communication, Major Gifts, Social Media|Tags: , , |Comments Off on 6 Tips to Use LinkedIn in Your Major Donor Strategy

Building a Nonprofit Social Media Strategy Part 1: Organizational Goals

The ability to build a strategy and execute it is what separates the good from the great. How to build an effective social media strategy for your nonprofit isn't always clear. In this series, I'm going to help you build a social media strategy.

By |2022-10-07T11:28:59-04:00October 7th, 2022|Categories: Donor Communication, Intermediate, Social Media|Tags: , , , , |Comments Off on Building a Nonprofit Social Media Strategy Part 1: Organizational Goals

Ultimate List of Nonprofit Benchmark Metrics (2022)

Every fundraiser knows that research is key to success. But with so many reports out there, it can be hard to know where to start. That's why we've put together a list of all the best nonprofit industry reports, so you can find the information you need to make your next fundraising campaign a success by benchmarking against industry standards.

By |2022-10-04T14:27:29-04:00October 4th, 2022|Categories: Beginner, Donor Communication, Fundraising, Guides, Leadership, Marketing, Measuring Results, Resources|Tags: , , , , , , |Comments Off on Ultimate List of Nonprofit Benchmark Metrics (2022)

How Much Fourth Quarter Email is Too Much?

As we move into the fourth quarter, many organizations ramp up their email fundraising efforts. A frequent question I'm asked about email fundraising in general and specifically the fourth quarter, "how much email is too much?"

By |2022-10-09T17:04:16-04:00October 3rd, 2022|Categories: Donor Communication, Fundraising, Intermediate|Tags: , , , |Comments Off on How Much Fourth Quarter Email is Too Much?

9 Emails You Can Send in Your Welcome Series

For most nonprofits, email is a key part of their communications strategy. It's a great way to stay in touch with supporters, keep them updated on your work, and solicit donations. But with so many different types of email content out there, it can be tough to know where to start. That's why we've put

By |2022-10-03T16:09:34-04:00October 3rd, 2022|Categories: Donor Communication, Email Marketing|Tags: , , , |Comments Off on 9 Emails You Can Send in Your Welcome Series

6 Ways to Communicate with Major Donors

Building relationships with your major donors is crucial to the success of your fundraising efforts. Using multiple channels to communicate with major donors should be a key part of your major donor fundraising strategy. But what's the best way to communicate with these important constituents?

By |2022-10-03T13:37:03-04:00October 3rd, 2022|Categories: Beginner, Donor Communication, Major Gifts|Tags: , |Comments Off on 6 Ways to Communicate with Major Donors

Nonprofit Email Marketing: The Ultimate Strategy

Email marketing is a great way to stay in touch with your donors and keep them updated on your nonprofit's work. But with so many nonprofits competing for attention, it can be tough to stand out in the inbox. So how can you make sure your nonprofit's email marketing campaigns are as effective as possible?

By |2022-10-04T14:29:26-04:00October 2nd, 2022|Categories: Donor Communication, Email Marketing, Guides|Tags: , , , , , , |Comments Off on Nonprofit Email Marketing: The Ultimate Strategy

How Many Major Donors Should You Have in a Caseload?

For development officers working on a major gifts program, it's important to have a manageable caseload. But what does that mean, exactly? How many major donors should you have in your caseload in order to sustain a successful program?

By |2022-10-01T19:23:26-04:00October 1st, 2022|Categories: Advanced, Donor Communication, Donor Relations, Major Gifts|Tags: , , |Comments Off on How Many Major Donors Should You Have in a Caseload?
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