A hug letter is a type of thank-you letter that is sent to donors after they make a gift. The purpose of a hug letter is to show donors how much their gift means to the organization and how it will be used to further the organization's mission.
Building relationships with your major donors is crucial to the success of your fundraising efforts. Using multiple channels to communicate with major donors should be a key part of your major donor fundraising strategy. But what's the best way to communicate with these important constituents?
Email marketing is a great way to stay in touch with your donors and keep them updated on your nonprofit's work. But with so many nonprofits competing for attention, it can be tough to stand out in the inbox. So how can you make sure your nonprofit's email marketing campaigns are as effective as possible?
For development officers working on a major gifts program, it's important to have a manageable caseload. But what does that mean, exactly? How many major donors should you have in your caseload in order to sustain a successful program?
Donor retention is a big challenge for many nonprofits. According to estimates, the average nonprofit loses between 20 and 40 percent of its donors each year. The good news is that there are strategies you can use to improve donor retention and keep your donors coming back year after year. In this blog post, we'll discuss key strategies for improving donor retention.
When you're raising money for a cause, it's important to show your donors how much their support means to you. A great way to do this is by writing a thank you script.
A strong value proposition is essential for any nonprofit seeking to attract donors and other stakeholders. By taking the time to craft a clear and concise statement of what your organization does and why it matters, you'll be in a much better position to stand out from the competition and secure the funding you need to continue doing good work in the world.
As a nonprofit fundraising leader, one of your most important tasks is to define your nonprofit's target audience. This can be a daunting task, but it's essential to the success of your organization. After all, how can you raise money from potential donors if you don't know who they are or what they care about?
A well-crafted case statement is an essential tool for any nonprofit fundraising leader. By following these tips, you can create a case statement that will convert more donors and help further your mission.
If you work in fundraising, then you know that employer corporate matching program gifts are a great way to increase donations. However, getting donors to actually take advantage of these programs can be a challenge. In this blog post, we'll share some tips on how to get your donors to give through employer corporate matching program gifts.