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About Jeremy Reis

Jeremy Reis is the Vice President of Marketing at CRISTA Ministries, a family of five ministries headquartered in Seattle, Washington. Jeremy leads a team of marketing and fundraising professionals. Jeremy serves on the Advisory Council for Christian Leadership Alliance, an alliance of more than 6,000 mission-focused Christians who lead in today’s high-impact Christian nonprofit ministries, churches, educational institutions, and businesses. His aim is to help all nonprofits take advantage of technology solutions to improve donor experience and fundraising. Jeremy is the author of The Post-Pandemic Nonprofit, Magnetic Nonprofit, and Raise More Money with Email.

What is Your Nonprofit’s Value Proposition?

A strong value proposition is essential for any nonprofit seeking to attract donors and other stakeholders. By taking the time to craft a clear and concise statement of what your organization does and why it matters, you'll be in a much better position to stand out from the competition and secure the funding you need to continue doing good work in the world.

By |2022-09-28T23:54:51-04:00September 29th, 2022|Categories: Donor Communication, Leadership, Marketing|Tags: , , , , , |0 Comments

7 Steps to Define Your Nonprofit’s Target Audience

As a nonprofit fundraising leader, one of your most important tasks is to define your nonprofit's target audience. This can be a daunting task, but it's essential to the success of your organization. After all, how can you raise money from potential donors if you don't know who they are or what they care about?

By |2022-09-29T09:42:14-04:00September 29th, 2022|Categories: Donor Communication, Fundraising, Intermediate|Tags: , , , , , , |Comments Off on 7 Steps to Define Your Nonprofit’s Target Audience

6 Steps to Improve Your Donor Newsletter

Creating a donor newsletter is a great way to keep your donors updated on your organization's work and engage them in your mission. However, crafting an effective donor newsletter is not always easy. Here are six tips to help you create a donor newsletter that will engage and inspire your readers. 1. Make It User-Friendly

By |2022-09-26T22:51:22-04:00September 29th, 2022|Categories: Advanced, Fundraising|Tags: , , , , |Comments Off on 6 Steps to Improve Your Donor Newsletter

Donor Psychology and Fundraising

The field of donor psychology is still relatively new, but it has already yielded important insights into why people give (or don't give) to charitable causes. By understanding the psychological factors that influence giving behavior, nonprofit organizations can design more effective fundraising campaigns and appeal to a wider range of donors.

By |2022-09-29T00:08:41-04:00September 29th, 2022|Categories: Featured Advanced, Fundraising, Leadership|Tags: , |Comments Off on Donor Psychology and Fundraising

Create a Case Statement that Converts Donors

A well-crafted case statement is an essential tool for any nonprofit fundraising leader. By following these tips, you can create a case statement that will convert more donors and help further your mission.

By |2022-09-28T23:40:02-04:00September 28th, 2022|Categories: Donor Communication, Donor Relations, Featured Intermediate, Major Gifts|Tags: , , , , |Comments Off on Create a Case Statement that Converts Donors

How to Grow Your Employee Corporate Matching Program

If you work in fundraising, then you know that employer corporate matching program gifts are a great way to increase donations. However, getting donors to actually take advantage of these programs can be a challenge. In this blog post, we'll share some tips on how to get your donors to give through employer corporate matching program gifts.

By |2022-09-26T10:10:01-04:00September 26th, 2022|Categories: Advanced, Donor Communication, Fundraising|Tags: , , , , |Comments Off on How to Grow Your Employee Corporate Matching Program

Create a Compelling Communications Plan for Giving Tuesday

Giving Tuesday is an annual event that takes place on the Tuesday after Thanksgiving. It's a day dedicated to charitable giving, and it's a great way for nonprofits to boost year-end donations. But how do you make sure your Giving Tuesday communications stand out from the crowd?

By |2022-09-25T22:23:44-04:00September 25th, 2022|Categories: Beginner, Donor Communication, Fundraising|Tags: , , , , |Comments Off on Create a Compelling Communications Plan for Giving Tuesday
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