Discover a detailed breakdown of key email metrics that nonprofits should track, explaining what each metric indicates and how it can be used to enhance the effectiveness of their email campaigns and fundraising efforts.
Every fundraiser knows that research is key to success. But with so many reports out there, it can be hard to know where to start. That's why we've put together a list of all the best nonprofit industry reports, so you can find the information you need to make your next fundraising campaign a success by benchmarking against industry standards.
Key to measuring results is knowing how people came to your website. You can create trackable links using 5 different types of tags and measure the impact of different sources, mediums, and ads on your landing pages. Get the most from your marketing spend by carefully tracking how people reach your content with this video tutorial.
