Asking donors for money can be one of the most daunting tasks of a fundraiser. After all, no one wants to be rejected or made to feel like they are being taken advantage of. However, asking for donations is a necessary part of the job, and there are ways to do it effectively. Here are some tips on how to ask a donor for money in a way that is respectful and likely to result in a donation.
Major donors want you to be effective and efficient — but most of all, they want to know you understand and value their partnership. Relationships are key for any fundraiser. Donors want to feel like they have a relationship with your nonprofit, they don’t want to feel like it’s just a transaction.