All Nonprofit Marketing and Fundraising Articles
20 Interview Questions (and Answers!) for Midlevel Donor Reps
Midlevel donor reps play a critical role in securing the financial support necessary to sustain an organization’s mission. This article provides 20 commonly asked interview questions (and answers!) to help midlevel donor reps prepare for interviews and demonstrate their skills and knowledge.
11 Tips to Finding Major Donors for Your Small Nonprofit
Are you struggling to raise funds for your small nonprofit? Consider reaching out to major donors. In this article, we’ll explore who major donors are, why they’re important, and share 11 tips on how to find and cultivate relationships with these generous supporters.
15 Interview Questions (and Answers!) for a Fundraising Specialist
A successful fundraising specialist is a key asset to any nonprofit organization, responsible for securing the financial resources needed to support its mission. If you’re looking to hire a fundraising specialist, or you’re a candidate preparing for a job interview, this post will provide you with 15 interview questions and example answers to help you assess a candidate’s skills and experience.
Ultimate Guide to Donor Prospect Research
Donor prospect research can help nonprofits identify major donors, but it can be costly and time-consuming. The article provides guidance on conducting donor prospect research on a budget, utilizing free resources like Google and LinkedIn to maximize fundraising efforts.
5 Mistakes to Avoid in Your Fundraising Letter
Are you struggling to write a persuasive and effective fundraising letter for your non-profit organization or charity? Don’t worry, as we’ve got you covered. In this post, we’ll share five common mistakes to avoid in your fundraising letter and provide helpful tips on how to create a compelling message that inspires donors and helps your organization achieve its fundraising goals.
12 Steps to Launching a Successful Monthly Giving Program
In this guide, we will provide you with a step-by-step process to help you create and run a successful monthly donor program for your nonprofit organization.
9 Secrets of Successful Major Gift Officers
In this article, we will explore the nine key attributes that are essential for success in major gift fundraising. From business acumen to emotional intelligence, understanding and developing these attributes can help major gift officers secure significant donations and cultivate long-term relationships with donors.
6 Steps to Starting a Successful Capital Campaign
Are you looking for a way to fund a specific project but don’t know where to start? A capital campaign might be the answer! In this blog post, we will outline the six essential steps to a successful capital campaign, from developing a case for support to celebrating your success. With these steps, you can effectively target potential donors and create a compelling case for your project.
10 Tips to Craft an Excellent Major Donor Event
Creating an excellent major donor event takes careful planning. Here are 10 tips to help you craft a successful event that will keep your donors coming back for more.
8 Ways to Engage Midlevel Donors Online
For non-profit organizations, engaging with midlevel donors is key to long term success and growth. This article will discuss 8 ways to engage with these donors online, including creating tailored email campaigns and leveraging social media platforms, in order to increase donor base and engagement.
6 Critical Metrics for a Thriving Midlevel Donor Program
Tracking acquisition costs, retention rate, lifetime value, and engagement levels are all key metrics for any successful midlevel donor program. Additionally, it is important to measure the quantity of donations and track them through analytics in order to assess success.
6 Steps to Retain More Midlevel Donors
Are you looking to retain more midlevel donors? Check out our six step guide, which outlines key strategies for developing and sustaining meaningful relationships with these important contributors.
8 Tips to Identifying Major Donors for Your Church
The process of identifying major donors for your church can seem daunting, but with a little bit of know-how, it can be a breeze. By following these simple tips, you’ll be well on your way to finding the major donors who will help keep your church growing.
5 Things Smart Fundraisers Do at Year End
The end of the year can be a make-or-break time for many nonprofits. Year-end giving typically comprises a large portion of most organizations’ fundraising totals, so it’s crucial to make the most of this critical period. Here are five things smart fundraisers do to ensure a successful year-end campaign.
7 Strategies to Maximize Direct Mail Fundraising
Direct mail fundraising is a great way to raise money for your cause. However, it can be difficult to know how to maximize your direct mail fundraising efforts. Here are 7 strategies to help you get the most out of your direct mail fundraising campaign.
8 Things to Test in Direct Mail
Direct mail fundraising is a tried-and-true method for raising money for your cause. But with so many options and variables to consider, it can be difficult to know where to start. That’s why we’ve put together a list of 8 things you should test in your next direct mail campaign.
6 Successful Strategies for Nurturing Your Midlevel Donors
It’s important to keep mid-level donors engaged and invested in your cause. In this article, you will discover six strategies you can use to nurture your midlevel donors and turn them into lifelong supporters of your organization.
Complete Guide to Nonprofit Direct Mail
Direct mail is a type of marketing that involves sending physical letters or postcards to potential customers or donors. Direct marketing can be used for a variety of purposes, including raising awareness for a cause, promoting a product or service, or soliciting donations. For most nonprofits, direct mail is vital to their fundraising strategy.
One-on-one Visits with Midlevel Donors?
Nonprofits invest a lot of time and money into building relationships with their mid-level donors, but sometimes the most effective way to strengthen those ties is also the most simple: the one-on-one visit.
9 Ways to Make a Mid-level Donor Feel Valued
How can we show these mid-level donors just how valued they truly are? Here are 9 ways to make a mid-level donor feel appreciated and deepen their relationship with your nonprofit.
Mid-level Donor Strategy: Your Ultimate Guide
Developing a strategy for cultivating mid-level donors can be crucial for nonprofit success. In this article, we will discuss some key components of creating a successful mid-level donor strategy.
7 Steps to Create Effective Fundraising Emails
As a fundraiser, you know how important it is to have an effective email strategy. Follow these 7 steps to create more effective fundraising emails.
6 Ways to Attract Mid-level Donors
Mid-level donors are essential to the success of any fundraising organization. They provide a much-needed financial bridge between small donors and major gifts, and they offer a great opportunity to engage potential major donors. A key part of your mid-level donor strategy is to acquire new midlevel donors.
7 Ways to Fill Your Donor Pipeline
In this article, you’ll learn seven tried-and-true methods for attracting new donors. By implementing even just a few of these strategies, you can quickly start seeing results.
