Fundraising Articles

  • Fundraising Trend: Hyper-Personalized Communications

    Fundraising Trend: Hyper-Personalized Communications

    Hyper-personalized communications are ones where every message feels like it’s crafted just for you. Imagine a world where every email, social media post, or newsletter you send out lands with the kind of precision and personal touch that makes each of your donors feel like they’re the only one you’re speaking to.


Fundraising Articles

Fundraising Trend: Mergers & Consolidations

This year could be poised for an unprecedented wave of mergers and acquisitions, driven by strategic alignments among nonprofits and a significant shift within fundraising agencies as their founders approach retirement age.

Fundraising Trend: Decline in Church Attendance Affecting Giving

How will the dechurching of America impact your nonprofit organization? Discover how your giving will be impact by church attendance declines.

Fundraising Trend: Transparent Impact Reporting

In this trend, we explore how transparent impact reporting can significantly strengthen donor trust, loyalty, and the overall reputation of an organization.

What Is a Case for Support? A Comprehensive Guide for Nonprofit Fundraisers

Discover how to craft a powerful case for support that captivates donors, builds trust, and drives meaningful action for your nonprofit’s mission.

Fundraising Trend: Increased Focus on Donor Privacy

In the EU and UK, privacy regulations have dramatically changed how nonprofit organizations can interact with prospects and donors. We predict that 2024 will see an expansion of donor privacy initiatives in the United States. 

Fundraising Trend: Adoption of Subscription Model Donations

Recurring giving has been a giving trend for the last several years and we predict it will continue to grow!

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Nonprofit Marketing Articles

Fundraising Trend: Rise of Social Media Influencers in Fundraising

This trend predicts that the trend of influencers championing charitable causes will not only continue but intensify in 2024, opening new avenues for nonprofits to collaborate with these digital powerhouses.

10 Post-Event Survey Questions

Discover the 10 essential post-event survey questions that will help you gain valuable insights, improve your fundraising events, and create a stronger connection with your attendees and supporters.

8 Social Media Trends in 2024

Discover the eight game-changing social media trends that will empower your nonprofit to thrive, inspire, and make an unparalleled impact in 2024 and beyond.

7 Tips for Volunteer Fundraisers

Discover seven game-changing tips that will transform you from a volunteer fundraiser into a fundraising superstar, empowering you to make a lasting impact on the causes you care about most.

21 Digital Fundraising KPIs Your Nonprofit Should Track

Discover the 21 essential digital fundraising KPIs your nonprofit should track to optimize your online strategies, build stronger donor relationships, and maximize your impact in this comprehensive guide.

The Power of Social Proof in Email Fundraising

Discover insightful strategies on how to effectively leverage testimonials and success stories in email fundraising to build trust, demonstrate impact, and ultimately increase donations.

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Donor Communication Articles

Fundraising Trend: Increased Focus on Donor Privacy

In the EU and UK, privacy regulations have dramatically changed how nonprofit organizations can interact with prospects and donors. We predict that 2024 will see an expansion of donor privacy initiatives in the United States. 

Fundraising Trend: Hyper-Personalized Communications

Hyper-personalized communications are ones where every message feels like it’s crafted just for you. Imagine a world where every email, social media post, or newsletter you send out lands with the kind of precision and personal touch that makes each of your donors feel like they’re the only one you’re speaking to.

Crafting Impactful Memorial Gift Thank You Letters for Nonprofits

Discover how to craft heartfelt, impactful thank-you letters for memorial gifts that honor loved ones and strengthen donor relationships.

Write a Great Fundraising Appeal Using ChatGPT

Discover how to leverage the efficiency, creativity, and customization capabilities of ChatGPT to craft compelling fundraising appeals that resonate with diverse donor demographics.

The Art of the Follow-Up: Ensuring That Your Donors are Informed, Engaged, and Primed for Future Support

Mastering donor relations involves authentic communication, recognizing donors as mission partners, and nurturing lifelong bonds through mindful, genuine follow-ups.

25 “Wow” Moments for Donors

Discover 25 innovative ways to create unforgettable “wow” moments for your nonprofit’s donors that deepen their connection and commitment to your cause. This article offers a variety of ideas to engage, inspire, and show appreciation to your supporters, ensuring they remain enthusiastic partners in your mission.

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