Topic

thank you

Donor Communication

Your Thanksgiving Message to Donors Needs More Than Gratitude

A warm, no-ask Thanksgiving note is a fixture of most year-end plans, but the best research we have on thank-yous suggests gratitude alone may not move donors. Here's how to make your November message show donors what their gift actually did, and how to find out whether it's working.

Donor Relations

Your Gift Receipt May Be the Most-Read Letter You Send

The receipt is the one letter your donors are actually waiting for, and most read like a bank statement. The legal part takes three sentences. The rest of the page is yours to use.

Podcasts

[Donor Retention] Episode 3: Crafting the Perfect Thank-You: Best Practices for Acknowledging Donors

What separates a simple thank-you from one that truly makes a difference? In this episode, we explore the art of crafting meaningful and timely thank-you messages that leave a lasting impact on your donors.

Hands writing a handwritten thank-you card to a donor at a desk.
Donor Communication

Donor Thank-You Letter Examples (and the Template I'd Start With)

Copy-ready thank-you letters for first-time, monthly, major, year-end and in-kind donors, plus short notes, an email version and wording that brings donors back.

Fundraiser writing an appeal letter
Fundraising

How to Write a Fundraising Appeal Letter (With Examples)

If you're new to fundraising, writing an appeal to raise funds is different than you might expect.

A flat-lay of creative donor thank-you ideas: a handwritten postcard, a photo, a small gift box and a phone.
Donor Communication

30 Creative Ways to Thank Donors, Sorted by How Long They Take

From a five-minute handwritten card to a tour of your work, here are 30 ways to thank donors, grouped by the time they take and matched to the donors they suit best.