Major donor fundraising is an essential part of any nonprofit's success but it's not something that should be taken lightly. By following this major donor fundraising strategy, you can be sure that your major donor solicitations are well-planned and executed successfully.
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In his book Good to Great, Jim Collins lays out a framework that organizations can use to achieve long-term success. Though the book was written with businesses in mind, the principles outlined therein are just as applicable to nonprofits. Here are five key takeaways from Good to Great that fundraising professionals can use to build sustained success for their organizations.
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Congratulations on your new position as a major donor fundraiser! Learn 8 more tips for success.
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As a fundraiser, you know how important it is to secure major gifts from top donors. But what's the best way to go about doing this? Here are eight things every new major donor fundraiser should do.
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Creating a sense of urgency in your appeal messaging will help move readers to become donors.
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Story is embedded into who we are. The best stories feature focus on a single character. This character could be a beneficiary, a donor, or any stakeholder. The best fundraising stories communicate how the reader can make an impact. When I first arrived at Food ...
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Why are we afraid we’re “bothering” donors? We ask questions like “how soon is too soon to ask for a second gift?” or “best practices say I should wait nine months for a second gift, what should I communicate before then?” Can you imagine a ...
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Nonprofit fundraising, at its core, is storytelling. Telling a story of how your organization has helped one beneficiary be transformed is the building block of telling the story of your organization. In nonprofit development, the story we use in fundraising is called the story of the ...
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Liko loved school. He had dreams of graduating, getting a good job, helping to lift his family out of generations of poverty. But one day, tragedy struck. The village borehole water pump broke. Clean water was no longer available. The school’s feeding program shut down. The ...
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Fundraising has been one of the most fulfilling aspects of any job I’ve ever had. It’s not hard to be motivated to come to work every day knowing that what I’m doing is making a different in literally millions of people’s lives. I am motivated knowing ...
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