All Nonprofit Marketing and Fundraising Articles
7 Tips to Building More Authentic Donor Relationships
If you want to build more authentic relationships with your nonprofit’s donors, following these 7 tips can help! From being transparent and keeping it real, to showing appreciation and being yourself, these tips will set you on the path towards success.
50 Conversation Starters with Major Donors
Building lasting relationships with major donors is key to the success of any nonprofit organization, and meaningful conversations play a vital role in achieving that. Dive into our thoughtfully curated list of 50 conversation starters, designed to help you engage with and understand the passions and motivations of your most valued supporters, without asking for money outright.
20 Interview Questions (and Sample Answers!) for a Planned Giving Representative
Hiring a Planned Giving Representative is essential to the success of any nonprofit organization, as they play a key role in cultivating relationships with donors and securing major gifts. To help you find the best candidate for the job, we have compiled a list of 20 interview questions, along with sample answers, that will give you a better understanding of their skills and expertise in the field.
10 Tips for Nonprofit Email Marketing to Engage Younger Audiences
Email marketing can be a powerful tool for nonprofit organizations to engage with their audiences and build long-lasting relationships. However, with younger generations increasingly preferring social media platforms, it can be challenging to capture their attention through email. To overcome this, nonprofits need to adapt their email marketing strategies to resonate with younger audiences.
20 Interview Questions (and Answers!) for a Major Donor Representative
In this article, we’ll explore 20 job interview questions (and answers!) that are specifically designed for major donor representative positions. From identifying donor needs to building lasting relationships, these questions will help both job seekers and hiring managers understand what it takes to succeed in this important fundraising role.
How to Craft a Compelling Thank You Letter (with Examples!)
Are you struggling to create a donor thank you letter that truly expresses your gratitude and makes your supporters feel appreciated? Crafting a compelling thank you letter is more challenging than it seems, but don’t worry, we’ve got you covered. In this post, we’ll share some tips and examples to help you write a thank you letter that leaves a lasting impact on your donors.
25 Innovative Fundraising Ideas
Are you looking for new and creative ways to fundraise for your nonprofit organization? In this article, we have compiled 25 innovative fundraising ideas that can help you engage donors, build community support, and raise critical funds for your cause.
20 Interview Questions (and Answers!) for Midlevel Donor Reps
Midlevel donor reps play a critical role in securing the financial support necessary to sustain an organization’s mission. This article provides 20 commonly asked interview questions (and answers!) to help midlevel donor reps prepare for interviews and demonstrate their skills and knowledge.
11 Tips to Finding Major Donors for Your Small Nonprofit
Are you struggling to raise funds for your small nonprofit? Consider reaching out to major donors. In this article, we’ll explore who major donors are, why they’re important, and share 11 tips on how to find and cultivate relationships with these generous supporters.
15 Interview Questions (and Answers!) for a Fundraising Specialist
A successful fundraising specialist is a key asset to any nonprofit organization, responsible for securing the financial resources needed to support its mission. If you’re looking to hire a fundraising specialist, or you’re a candidate preparing for a job interview, this post will provide you with 15 interview questions and example answers to help you assess a candidate’s skills and experience.
Ultimate Guide to Donor Prospect Research
Donor prospect research can help nonprofits identify major donors, but it can be costly and time-consuming. The article provides guidance on conducting donor prospect research on a budget, utilizing free resources like Google and LinkedIn to maximize fundraising efforts.
5 Mistakes to Avoid in Your Fundraising Letter
Are you struggling to write a persuasive and effective fundraising letter for your non-profit organization or charity? Don’t worry, as we’ve got you covered. In this post, we’ll share five common mistakes to avoid in your fundraising letter and provide helpful tips on how to create a compelling message that inspires donors and helps your organization achieve its fundraising goals.
12 Steps to Launching a Successful Monthly Giving Program
In this guide, we will provide you with a step-by-step process to help you create and run a successful monthly donor program for your nonprofit organization.
9 Secrets of Successful Major Gift Officers
In this article, we will explore the nine key attributes that are essential for success in major gift fundraising. From business acumen to emotional intelligence, understanding and developing these attributes can help major gift officers secure significant donations and cultivate long-term relationships with donors.
6 Steps to Starting a Successful Capital Campaign
Are you looking for a way to fund a specific project but don’t know where to start? A capital campaign might be the answer! In this blog post, we will outline the six essential steps to a successful capital campaign, from developing a case for support to celebrating your success. With these steps, you can effectively target potential donors and create a compelling case for your project.
10 Tips to Craft an Excellent Major Donor Event
Creating an excellent major donor event takes careful planning. Here are 10 tips to help you craft a successful event that will keep your donors coming back for more.
8 Ways to Engage Midlevel Donors Online
For non-profit organizations, engaging with midlevel donors is key to long term success and growth. This article will discuss 8 ways to engage with these donors online, including creating tailored email campaigns and leveraging social media platforms, in order to increase donor base and engagement.
6 Critical Metrics for a Thriving Midlevel Donor Program
Tracking acquisition costs, retention rate, lifetime value, and engagement levels are all key metrics for any successful midlevel donor program. Additionally, it is important to measure the quantity of donations and track them through analytics in order to assess success.
6 Steps to Retain More Midlevel Donors
Are you looking to retain more midlevel donors? Check out our six step guide, which outlines key strategies for developing and sustaining meaningful relationships with these important contributors.
8 Tips to Identifying Major Donors for Your Church
The process of identifying major donors for your church can seem daunting, but with a little bit of know-how, it can be a breeze. By following these simple tips, you’ll be well on your way to finding the major donors who will help keep your church growing.
5 Things Smart Fundraisers Do at Year End
The end of the year can be a make-or-break time for many nonprofits. Year-end giving typically comprises a large portion of most organizations’ fundraising totals, so it’s crucial to make the most of this critical period. Here are five things smart fundraisers do to ensure a successful year-end campaign.
7 Strategies to Maximize Direct Mail Fundraising
Direct mail fundraising is a great way to raise money for your cause. However, it can be difficult to know how to maximize your direct mail fundraising efforts. Here are 7 strategies to help you get the most out of your direct mail fundraising campaign.
8 Things to Test in Direct Mail
Direct mail fundraising is a tried-and-true method for raising money for your cause. But with so many options and variables to consider, it can be difficult to know where to start. That’s why we’ve put together a list of 8 things you should test in your next direct mail campaign.
6 Successful Strategies for Nurturing Your Midlevel Donors
It’s important to keep mid-level donors engaged and invested in your cause. In this article, you will discover six strategies you can use to nurture your midlevel donors and turn them into lifelong supporters of your organization.