Cultivating Great Sponsorships for Your Nonprofit
Actionable strategies for nonprofits to secure, nurture, and maximize long-term sponsor partnerships for mutual benefit and greater mission impact
Read more
Using Video in Email Fundraising
Utilizing video in email fundraising can amplify your nonprofit's message, deepen donor connections, and boost campaign results, but success hinges on best practices, understanding your audience, and carefully monitoring key metrics.
Read more
The Art of the Call-to-Action in Email Fundraising
Mastering the art of email fundraising revolves around crafting compelling, clear, and actionable CTAs that resonate emotionally, visually stand out, and are continuously refined through testing and feedback, ensuring they effectively bridge the gap between a donor's intent and action.
Read more
Maximizing Recurring Donations Through Email Fundraising
Maximizing recurring donations through strategic email fundraising involves crafting compelling narratives, harnessing testimonials, adopting a multi-channel approach, and engaging donors interactively, all to foster sustainable nonprofit impact.
Read more
The Art of the Follow-Up: Ensuring That Your Donors are Informed, Engaged, and Primed for Future Support
Mastering donor relations involves authentic communication, recognizing donors as mission partners, and nurturing lifelong bonds through mindful, genuine follow-ups.
Read more
Ensuring Donor Trust in Direct Mail
Building trust in direct mail strengthens lasting donor relationships through authenticity, transparency, and consistent engagement.
Read more
12 Tips for Finding Gen Z Donors
Gen Z represents a significant potential donor pool for non-profit organizations, but engaging this demographic requires a unique approach. In this article, we'll share 12 tips for finding more Gen Z donors, from leveraging social media to highlighting diversity and inclusivity.
Read more
20 Interview Questions (and Sample Answers!) for a Nonprofit Marketing Manager
Nonprofit organizations rely on marketing to raise awareness and funds for their missions. As a Nonprofit Marketing Manager, it's essential to have the right skills and experience to create effective campaigns that resonate with donors and supporters. In this post, we'll provide 20 interview questions that can help you identify a candidate who has the expertise and passion to lead your nonprofit marketing efforts to success.
Read more
Development Director Job Description
A Development Director plays a crucial role in the success of any nonprofit organization. As the driving force behind fundraising efforts, the Development Director is responsible for planning and implementing a comprehensive fundraising program, ensuring the financial sustainability of the organization and the success of its programs and services.
Read more
10 Tips for Nonprofit Email Marketing to Retain Donors and Encourage Recurring Gifts
As a nonprofit, retaining donors and encouraging recurring gifts is critical to achieving your goals and making a difference. Email marketing is a cost-effective and efficient way to communicate with your donors and keep them engaged with your organization. In this article, we'll share 10 tips to help you create effective nonprofit email marketing campaigns that retain donors and encourage recurring gifts.
Read more