Topic

welcome series

Digital Advertising

Lead Generation Ads for Nonprofits: Is a $3 Email Subscriber Worth It?

Cheap leads aren't automatically good leads. Here's how to judge nonprofit lead generation ads by cost per donor, with a simple test you can run on $1,000.

Donor Relations

Why Your Year-End Donors Disappear by March

Year-end first-time donors are some of the most promising donors you'll get all year, yet most never give again. The second gift is the hinge, and the first 90 days decide it.

Podcasts

[Donor Retention] Episode 4: The Power of First Impressions: Crafting an Effective Email Welcome Series

First impressions matter, especially with new donors. In this episode, we dive into the critical role an email welcome series plays in building strong, lasting relationships.

Podcasts

[Donor Retention] Episode 5: Segmenting Donors & Creating a Warm Welcome

In this episode, we’re unlocking the power of donor segmentation —because not all donors are the same, and your communication shouldn’t be either. Learn how to effectively segment your donor base and create personalized engagement strategies that speak directly to each group.

Podcasts

[Donor Retention] Episode 6: Crafting Your Fundraising Ask for the Welcome Series

Wondering how to get that crucial second gift from your donors? In this episode, we’re breaking down how to create the perfect fundraising ask as part of your donor welcome series.

Welcoming a new member at church
Church

6 Steps to Create a Welcome Series for New Church Tithers

Discover practical strategies for crafting effective emails to engage new tithers, including creating inviting introductory emails, engaging subject lines, and attention-grabbing email content.

New supporter reading a welcome email
Donor Communication

9 Emails You Can Send in Your Welcome Series

For most nonprofits, email is a key part of their communications strategy . It's a great way to stay in touch with supporters, keep them updated on your work,…

Fundraiser planning a nonprofit email campaign
Donor Communication

Nonprofit Email Marketing: A Fundraiser's Guide

How to build a nonprofit email program that raises money: grow your list, reach the inbox, welcome donors, set your cadence and write better appeals.